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Monthly Archives

February 2019

Bye Bye BMI – Why Body Fat Percentage is King

By | Body Fat Percentage, Health | One Comment

Have you ever calculated your Body Mass Index? If so, you have wasted 30 seconds of your time. Before you get all indignant, let me quickly explain why you should not pay attention to your BMI and why measuring Body Fat Percentage is a superior method.

First of all, let’s talk about what Body Mass Index is. Essentially, it is a number generated using your height and weight. Let me rephrase that. Literally, it is a percentage generated using only your height and weight. No other factors are taken into consideration. Not gender, not muscle mass, not body type.

Muscle is more dense than fat. Using your height and weight as the only two data points to calculate if you are a healthy weight simply isn’t enough information. For example, I myself am 5’11” and 180 lbs. My BMI is 25.1%, which puts me in the “Overweight” category.I certainly am no Greek god or fitness competitor, but I definitely don’t consider myself to be overweight.


How about a few more notable examples? LeBron James is 6’8” and 250 lbs. That gives him a BMI of 27.5%, also “Overweight”.  Phil Heath, 7-time Mr. Olympia winner, is 5’9” and 250 lbs. That puts him at a nice 37% BMI, classified as “Obese”.


These may be some extreme examples, but the point is clear. Body Mass Index simply isn’t effective in measuring healthy weight. In fact, measuring weight isn’t an effective way to measure healthy weight. That’s right. The only thing that really matters is how much fat mass and lean mass you have.

Enter Body Fat Percentage. Your Body Fat Percentage is just what it sounds like – how much of your body is made up of fat mass. This is infinitely more important than what a number on the scale says. Again, muscle is more dense than fat. If you are losing fat and gaining lean muscle (very common when you start working out), you are going to look and feel great, even if your weight stays the same or even increases. That’s why whenever clients tell me they want to lose weight, I always respond “No you don’t. You want to lose fat.”


Sure, waking up and hopping on the scale each morning is a quick and easy way for people to get instant feedback. But that doesn’t necessarily mean it’s the correct feedback, and certainly not the most accurate feedback. When it comes to your health, tracking your Body Fat Percentage is by far the best bet.

7 Coolest Things About Completing a 3D Body Scan

By | 3D Body Scan, Services | One Comment
  1. It tells your Body Fat %

This is incredibly useful information to have. Your Body Fat Percentage tells you one very important thing that a scale doesn’t – how much lean mass and how much fat mass you have. The key to your health isn’t losing weight, it’s losing fat (and gaining muscle/lean mass).

  1. It Shows a 3D Image of your Body

See yourself in a whole new way, from whole new angles

The 3D Image allows you to see your physique from every beautiful angle. It is certainly a trip the first time you see it. But it is you, real and unfiltered. It allows you to see if there are particular areas you want to improve.

  1. Can compare your progress over time as you complete additional scans

Track your progress by the numbers and visually!

One of the coolest benefits of the Fit3D is the built in user interface that allows you to track progress. When you complete multiple scans, you can see changes and improvements in your Body Fat Percentage, body measurements, and other metrics. And of course, you can see a side by side comparison of your 3D self!

  1. All the information is at your fingertips

Another benefit of the Fit3D Body Scan is that you can log in to your free user account from anywhere. That makes it easy to go back and look at your measurements or metrics at any point, keeping it in the forefront of your mind.

See where you stack up against others of your age and gender!

  1. You can see how you compare to your peers

There have been hundreds of thousands of Fit3D Body Scans completed. When you log into your account, you can see how you compare to your peers for different health and fitness metrics. Definitely a cool feature for anyone with a competitive streak!




  1. Advanced metrics such as Balance Report, Posture Analysis

Most machines that measure body composition provide you with essentially just that, your body fat percentage. The Fit3D scan is awesome because it provides many additional measurements. You can view reports that show you specific information on your balance and posture, along with much more.



  1. It Motivates You!

I would say about 90% of the people that have come in so far and completed a body scan left saying some version of the same thing: “Time to get to work”. Completing a scan can give you a much-needed kick in the butt. And that’s a good thing. I know when I did my first scan, I couldn’t wait to hit the gym and make improvements for my next scan. Motivation is a powerful tool that helps us improve!

Interested in possibly scheduling a Body Composition Scan? Check out our page for more information: 3D Body Scan